StackAdapt ( the leading AI advertising and orchestration platform, today announced a collaboration with IQVIA Digital to advance more relevant and compliant engagement with healthcare audiences.

Native video, custom audience targeting, and real-time optimization helped GUESS FRAGRANCES beat engagement benchmarks during ...

This Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → The schism between Publicis ...

If AI-powered sales agents are the future, then more agents should mean more revenue. But isn’t this the same logic that ...

Optimization has been the golden promise of AI in advertising. From audience targeting and bid management to media buying and ...

Email expert Matt Treacey, known for his unique approach that combines scientific principles with marketing savvy, shares his perspective on crafting winning B2B email strategies.

A new study from business-to-business (B2B) marketing agency Ledger Bennett and advertising technology company StackAdapt found widespread dissatisfaction with the way marketers evaluate agencies and ...

Resident Evil Requiem is the title of the next Resident Evil game, and it's set to come our way in 2026. The official reveal of the the long awaited (and long rumored) Resident Evil 9 came during ...

Magnite, MiQ, Mediaocean and more ad firms are trying to prove that agents are capable of making effective marketing moves.

致力于成为中文区命中率最高的广告过滤列表，实现精确的广告屏蔽和隐私保护。anti-AD 现已支持 AdGuardHome，dnsmasq，Surge，Pi ...